Marketing & Growth Insights for Home Services Businesses

This page shares marketing strategies, growth insights, and real-world lessons for home services businesses, agencies, and operators looking to scale sustainably.

Topics covered include lead generation, marketing systems, agency growth, operational efficiency, and lessons learned from conversations with industry experts and business leaders.

Each article is designed to provide practical, experience-backed guidance, whether you’re running a home services company, building an agency, or advising clients in the industry.

EP 44: Running a Service Business: Systems, Culture, and Sales Lessons from Chris Henningsen

EP 44: Running a Service Business: Systems, Culture, and Sales Lessons from Chris Henningsen

Bryan Durkin
Published on: 29/01/2026

Bryan Durkin shares practical lessons from Chris Henningsen on running a service business with systems, ethical sales, recruiting, culture, and long-term growth.

running a service businessservice business systemshome services growthethical salesservice business recruitingcompany cultureoperational processes
EP 35: Real-World AI Strategies for Service Business Growth Without Losing the Human Touch

EP 35: Real-World AI Strategies for Service Business Growth Without Losing the Human Touch

Bryan Durkin
Published on: 22/09/2025

Bryan Durkin shares practical AI strategies from John Clendenning for service businesses that want better follow-up, stronger relationships, clearer messaging, and smarter growth without losing the human touch.

AI strategies for service business growthAI for service businessesbusiness automationcustomer follow-uprelationship marketingAI customer experienceservice business systems
EP 34: Why Success in Service Businesses Is All About Local and Loyal Customers

EP 34: Why Success in Service Businesses Is All About Local and Loyal Customers

Bryan Durkin
Published on: 21/08/2025

Bryan Durkin shares lessons from Justin Wilson of Fix My Heads on building a successful service business through local focus, repair work, customer retention, recurring revenue, and letting go as you scale.

success in service businesseslocal service business growthloyal customerscustomer retentionrecurring revenueservice business systemsirrigation repair businessservice business scaling
EP 20: Business Automation Systems: How to Buy Back Time, Remove Waste, and Scale Smarter

EP 20: Business Automation Systems: How to Buy Back Time, Remove Waste, and Scale Smarter

Bryan Durkin
Published on: 01/01/2025

Learn how business automation systems help owners reduce repetitive work, eliminate hidden inefficiencies, document SOPs, improve communication, and scale with better margins.

business automation systemssmall business automationSOPshidden factoriesprocess automationoperational efficiencyservice business systems

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